Oil is old. DATA is the NEW Oxygen.

Oil is old. DATA is the NEW Oxygen.

It is time to advance the narrative from calling data ‘the new oil’ to crowning it ‘the new oxygen’. Oxygen, just like data, represents an omnipresent, more basic and vital element of survival, than oil. You can’t live without oxygen. Oil, you can. Lack...
Data Virtualisation’s Coming Of Age

Data Virtualisation’s Coming Of Age

DV is no longer a well-kept secret but what should you consider before taking the plunge? Data Virtualisation (DV) enterprise solutions have been around since the early 2000s, but are seeing a spectacular surge in interest. Such solutions were originally an attempt to...
What Life Stages are Your Customers?

What Life Stages are Your Customers?

Insurers and Wealth Managers have long aspired to segment customers based on their life stage. Big Data can finally make this happen by Ai Meun Lim, Chief Product Officer, Percipient, and Dr Shidan Murphy,  Senior Data Scientist, Angoss Software Corporation...